Thank you for visiting the WACHA online shop.

On November 7, 2025, our latest creation
“SmokYO – Smoky Matcha”
was featured in the “New Products” section of Nikkei MJ, a leading retail & consumer trends newspaper in Japan.

SmokYO is a unique matcha blend with a hint of subtle smokiness—
evoking the warmth of a campfire, layered with the mellow umami of traditional Japanese matcha.

For a young brand still within its first year,
having this product introduced by a major media outlet is a meaningful milestone, and encourages our exploration of a new, contemporary tea culture.

If you find the newspaper, we’d be honored if you could take a look.

▼ Shop SmokYO here:

Thank you always for your continued support.

WACHA
Hanayo Kato